If I were stranded on a deserted island, I wouldn’t need anything but sunscreen. But if I was there with, say, Ryan Gosling or Robert Downey Jr. (or both!!), I could not live without my five key make-up must haves. They may not be enough to walk the red carpet, but I wouldn’t want my matinee idols (or most people) to see me without them.

Striving for flawless-looking skin? M•A•C Senior Artist Caitlin Callahan shares her tips on preparing your face with primer and foundation before applying make-up. Big secret: less is more!

Fed up with the less-than-sexy colours and bland packaging of organic make-up, Sasha Plavsic decided to launch her own product line. Her goal: organic products that don’t scream “green”. Her triumph: ILIA Beauty, featuring gorgeous shades, praise from top fashion experts, and yes, even up to 85% organic! I recently had a chance to chat with Sasha Plavsic to talk business, and beauty!

Looking fabulous in the sun can require a trick or two! We enlisted M•A•C Senior Artist Caitlin Callahan to share the secrets of how to guarantee your make-up glows (not goops or greases) in the heat!

I’m at the age when product claims like “look up to 10 years younger in 40 seconds” make me stop in my tracks. 10 years? 40 seconds? Now that’s an efficient use of time. All for only 20 bucks? I’m in. After doing a little research, I found loads of reviews on Nanoblur (which launched last year) online, and many of them are favourable. But something about the marketing of this product seems odd to me…

We admit it. Like most women, we’ve got a stash of old cosmetics hiding in the back of a cupboard that we just can’t bear to throw out. But even though most make-up doesn’t have an expiry date, experts agree it definitely has a shelf life. And it may not last as long as you think!

Shopping Bag Emma L. provides a thorough review of some popular shadows.

Every once in a while I like to share my list of things I (currently) couldn’t live without. Here are a few of my go-to fashion and beauty items…

We’re all about trying new things. When we heard about the new vibrating trend in make-up applicators, we couldn’t wait to get our hands on them. Innovation or gimmick? We put mascara and foundation to the test.

When most people think about tattoos, they picture skulls, roses, and other skin art. Permanent make-up also falls into this category, however, and is an art form unto itself. We find out more about permanent make-up, and put it to the A&K test.